Callaway debuts FT OptiForce Series
Callaway Golf Company this week introduced the new FT Optiforce Driver and Fairway Woods, both designed to deliver speed and distance to golfers.
Available at golf retailers in Australia on August 15, 2013, the Optiforce line debuts several new and systematically designed technologies to help increase a golfer’s clubhead speed, ball speed and, thus, overall distance.
In a first for Callaway, the FT Optiforce Driver will offer loft and lie adjustability to optimise launch conditions.
In a distinct approach, Callaway is launching two variations of the FT Optiforce Driver clubhead (440cc and 460cc) to help golfers find their optimal performance.
FT Optiforce Driver
Callaway Golf FT Optiforce Driver
Callaway designers set out to build the fastest clubhead they have ever made. The result is the FT Optiforce Driver, designed with the most aerodynamic head shape and an incredibly lightweight shaft to deliver faster clubhead speeds for superior ball speed and distance.
An Advanced OptiFit Hosel that allows players to adjust the loft and the directional bias from Draw to Neutral for ultimate adjustability. ￼￼￼￼￼￼￼￼￼￼￼
The FT Optiforce driver was born from an aggressively aerodynamic prototype that Callaway tested while exploring the complex variations in aerodynamic flow during a driver’s entire downswing.
As a result, the FT Optiforce driver – based on its shape and construction – is tops among the fastest and most aerodynamically efficient drivers Callaway has ever brought to market, leading to increases in clubhead speed. It has been measured with 23 percent less drag than a conventionally shaped driver.
Also contributing to advances in clubhead speed is the overall configuration of the driver, including the use of lightweight Forged CompositeTM in the crown and two stock shaft offerings that can enhance a golfer’s ability to deliver the club to the ball faster.
The primary shaft offering in the 460cc head is the Project X Velocity 43-gram shaft, the lightest shaft Callaway has ever included in a standard driver offering.
The 440cc version comes with a 62-gram Diamana S+ shaft. The overall construction of the new driver weighs less than 300 grams.
Advanced Optifit Adjustability
The FT Optiforce Driver debuts Callaway’s Advanced OptiFit Hosel, an innovative loft and lie adjustability solution that allows players to adjust the driver’s loft 1-degree down or 1- or 2-degrees up.
The loft setting helps golfers adjust their launch angle for optimum trajectory, while the lie – selected with the neutral or draw settings also contained within the hosel – will help golfers adjust side angle and sidespin.
Coupled with the differences in the 440cc and 460cc heads, golfers of all abilities can use the simple adjustability solution in the FT Optiforce to find their optimal launch conditions and ball flight.
Speed Frame Face Technology
The additional clubhead speed in FT Optiforce generated by the aerodynamic shape and the overall configuration is then transferred to ball speed at impact with the driver face.
Implemented with much success in the other 2013 Callaway drivers, the Speed Frame Face Technology found in FT Optiforce distributes stress across the titanium face for a larger, more consistent sweet spot and increased ball speed.
The Speed Frame Face also saves weight that is redistributed in the clubhead to improve the CG position and maximise MOI, which leads to optimised ball flight and forgiveness.
Suggested Retail Price: AUD$469
FT Optiforce Fairway Woods
Callaway FT Optiforce Fairway Woods
The new The FT Optiforce Fairway Woods share similar construction to the wildly popular Callaway X Hot Fairway Woods, including the blazing ball speeds the woods have become known for.
A Forged Speed Frame Face Cup made of high strength Carpenter 455 stainless steel produces hot responses all across the face.
The optimised centre of gravity (CG) in the fairway wood, accomplished in part through a proprietary design called the Internal Standing Wave, delivers a higher launch with slightly more spin than the X Hot Fairway Wood, resulting in consistent distances from everywhere on the course – the tee, fairway or rough.
The FT Optiforce Fairway Woods have a higher MOI as well, which contributes to the forgiveness and consistency that make these clubs easy to hit. The FT Optiforce Fairway Wood is also available in a lightweight 53-gram Project X Velocity shaft.
Suggested Retail Price: AUD$279