Cobra debuts S3 and S3 Max Drivers

Cobra Golf announces the introduction of the Cobra S3 Driver and Cobra S3 Max Driver, featuring revolutionary E9 Face Technology. This patent-pending new technology expands Cobra’s Sweet Zone by 30 percent, taking into account all areas where golfers hit the ball on the clubface, to make it the smartest clubface in the market.

Most clubfaces are designed with a circular sweet spot around the center of the face, the assumption being that the center of the club is where golfers hit the ball on every shot. Cobra tested golfers hitting more than 25,000 shots and discovered something different. They hit shots across the face in a canted, elliptical pattern that wasn’t always in the center.

Cobra debuts S3 and S3 Max Drivers Cobra debuts S3 and S3 Max Drivers

In fact, 99% of shots hit by golfers were in this elliptical pattern from the low heel to the high toe. So we redesigned the clubface to take advantage of this phenomenon – resulting in Cobra’s new E9 Face Technology with a 30% larger Sweet Zone.

Cobra S3 Driver

The Cobra S3 Driver’s 6-4 titanium clubhead combines with the all-new E9 Face Technology, to create a 30% larger Sweet Zone on the clubface, which in turn provides golfers with more distance, accuracy and forgiveness off the tee. The new taller, elliptical face shape encompasses ball impact patterns, to increase ball speed where golfers hit most often.

The Cobra S3 Driver also features Cobra’s popular Adjustable Flight Technology (AFT), which allows golfers to easily dial in their optimal ball flight for maximum distance and accuracy.

E9 Face Technology: A taller, elliptical face and beveled perimeter create a 30% larger Sweet Zone for increased distance, accuracy and forgiveness.

Adjustable Flight Technology (AFT): Three simple face-angle settings (Open, Neutral and Closed) optimize ball flight for increased distance and improved accuracy.

High-Performance Fujikura Blur Shaft: A lightweight shaft with CAGE technology, proprietary finish, and thin carbon interweave.

The Cobra S3 Driver (MSRP $375) is available in lofts of 8.5°, 9.5°, 10.5° and 11.5° in men’s right-handed, and 9.5° and 10.5° in men’s left-handed, with a Fujikura Blur TX 005 or TX 006 shaft, in choice of X (65g), S (65g), R (65g) or Lite (55g) flexes, as well as with a Cobra/Golf Pride grip.

A women’s version is also offered in a 13.5° loft and Fujikura Blur TX 004 shaft in Women’s (49g) flex.

Cobra S3 Max Driver

The Cobra S3 Max Driver also has a 6-4 titanium clubhead and clubface, replete with E9 Face Technology. It differs from the Cobra S3 Driver in that its offset design helps golfers straighten out slices and fades, thus maximizing forgiveness and distance. Most golfers will find they can easily achieve draw bias ball flight and high launch with the Cobra S3 Max Driver. And the unique crown design uses visual cues to help golfers aim and keep the club on the desired swing path.

E9 Face Technology: A taller, elliptical face and beveled perimeter create a 30% larger Sweet Zone for increased distance, accuracy and forgiveness.

Offset Design: Promotes maximum draw bias (anti-slice), which provides a square face at impact for longer, more consistent drives.

Crown Alignment Design: Visual cues at address ensure proper alignment with target and help keep club on desired swing path.

High-Performance Fujikura Blur Shaft: A lightweight shaft with CAGE technology, proprietary finish, and thin carbon interweave.

The Cobra S3 Max Driver (US$325) is available in lofts of 9.5°, 10.5° and 11.5° in men’s right-handed, and 11.5° in men’s left-handed, with a Fujikura Blur TX 005 shaft, in choice of S (58g), R (58g) or Lite (55g) flexes, as well as with a Cobra/Golf Pride grip. A women’s version is also offered in a 15° loft and Fujikura Blur TX 004 shaft in Women’s (49g) flex.

New Cobra S3 and Cobra S3 Max Drivers will be available at US retail Feb. 11, 2011.