FootJoy introduces new DNA Footwear Series
From FootJoy, the number one shoe in golf, comes the next advancement in golf footwear – D.N.A. DryJoys Next Advancement.
Featuring the most comprehensive feature package ever delivered by Footjoy, D.N.A. footwear embodies the most proven elements of the world-renown DryJoys franchise with new, cutting-edge componentry and construction methodology.
The 3D FoamCollar
The 3D FoamCollar moulds to your ankle for ideal comfort, fit and support. Locking your ankle in place eliminates any movement of the foot – a situation that can lead to discomfort power-reduction during the swing.
The SnugFit tongue is engineered utilising thin, soft, and breathable materials – including MicroVent technology- in order to properly conform to the top of your foot providing superb fit and an incredibly comfortable in-shoe environment.
Footjoy DNA Shoes
NitroThin TPU Outsole
The all-new NitroThin TPU outsole has been in development for several years, undergoing numerous rounds of testing and technical modifications.
The result is a super thin-yet-strong chassis that frames the soft, FTF internal midsole, delivering the perfect combination of rigidity and flexibility for maximum on-course performance.
Xtra-Thick FTF FitBed
In order to achieve the sleek, low-profile look of D.N.A. , the midsole was moved inside the shoe. FTF (Fine-Tuned Foam), a new proprietary cushioning material, is used throughout the interior midsole also known as the FitBed.
In order to achieve in-shoe stability as well as premium cushioning, two densities of FTF were utilised – a firmer density for stability around the perimeter of the FitBed and a softer density in the heel and forefoot providing industry-leading in-shoe comfort.
ChromoSkin Leather System by Pittards
Finally, D.N.A. DryJoys Next Advancement features the all-new ChromoSkin Leather System by Pittards of England, one of the premiere suppliers of high performance leather in the world.
This unique full grain leather system is supple, lightweight, thin-yet-durable and completely waterproof.
By using this premium leather, the wearer will experience tremendous breathability and will find the upper will conform to their feet for an incredible custom fit.
As with every FJ product, D.N.A. golf shoes have received validation at the highest level. Several players received the shoe at the Presidents Cup and immediately wore it in competition, including 2013 Master champion, Adam Scott.
Adam Scott has worn D.N.A. golf shoes exclusively since September, including while competing at the 2013 Presidents Cup and during his three recent wins in Australia.
“D.N.A. is the most technologically advanced shoe FJ has ever produced and it embodies everything I am looking for in a golf shoe,” said the world’s number two ranked player.
“They actually activate my feet, giving me great balance throughout my swing.”
SRP: $249.95/$269.95 BOA
Availability: March 2014
Colour Ways: White/liquid grey featuring the BOA Lacing System, white/liquid navy, white/off white, black/liquid grey, white/liquid electric green and grey/liquid orange.