Titleist announces all-new Tour Speed ball
Following years of rigorous product development, the introduction of the new Titleist Tour Speed – a high performance, multilayer golf ball with a proprietary thermoplastic urethane cover – provides golfers with the fastest, best performing golf ball in its category.
Proven through extensive testing with amateur players, the breakthrough performance of Tour Speed is further enhanced by the superior quality and consistency of Titleist’s precision manufacturing process.Titleist’s all-new Tour Speed Golf Ball
Available in Australian and New Zealand golf shops beginning October 3rd, Tour Speed offers a distinct and compelling performance option in the Titleist golf ball family through its innovative three-piece design, delivering a unique combination of exceptional distance in the long game and precise short game scoring control:.
“Golfers can trust that when they tee up a Titleist, they are getting superior performance and quality versus the competition,” said Michael Mahoney, Vice President, Titleist Golf Ball Marketing.
“Our golf ball scientists and engineers have gone to extraordinary lengths in the development of Tour Speed – testing numerous core formulations and aerodynamic patterns, while formulating and analysing hundreds of TPU cover blends – to deliver on that promise.”
“We have made every investment necessary in these new technologies, including a significant expansion of our manufacturing facility and process.”
In addition to Titleist’s robot testing protocol, the performance of Tour Speed has been validated through extensive amateur testing throughout the United States, Australia, New Zealand and Canada for the experimental golf ball EXP•01 – a prototype created during the development process for what has now become Tour Speed.
“Every new Titleist golf ball must exceed our stringent machine and player testing targets in order to advance from the R&D phase,” said Scott Cooper, Titleist Golf Ball R&D’s lead implementation engineer for Tour Speed.
“All of the data and golfer feedback we’ve collected has been clear: Tour Speed is consistently the fastest, longest and most preferred golf ball among the competitive urethane-covered products in this category.”
The new Titleist Tour Speed will be available in Australia and New Zealand beginning Saturday, October 3 at a suggested retail price of AUD$62.95 (NZ $79.95).
Find out more at www.titleist.com.au