Callaway launch $50k promo in Melbourne

Callaway Golf gave golf fans the chance to tee-up and win $50,000 cash through their ‘Ultimate RAZR X Golf Shot’ promotion at the first of a series of launch events around the country at Albert Park Driving Range in Melbourne yesterday.

Callaway Melbourne Competition Winner A happy winner at the Melbourne Callaway Ultimate RAZR X Golf Shot

VIPs attendees included:

  • Cameron White – Captain of Australian T20 Cricket Team and team members Matthew Wade and Jon Holland
  • Adam D’Sylva – Executive Chef and co-owner of Coda Bar and Restaurant
  • Scott McGregor – model, actor (ex-Neighbours)
  • Lili Romano – Melbourne socialite
  • Shura Taft – TV personality
  • Leith Mulligan – Channel 7 sport reporter
  • Tom Browne – Channel 7 sport reporter

The ultimate day out for golfing enthusiasts was broadcast live on SEN’s The Run Home, hosted David Schwarz and Mark Allen.

Attendees came to grips with the latest Callaway innovations including the new RAZR X range of clubs, featuring the ultra premium forged RAZR XF Iron, and tested their skills with a range of competitions.

Five lucky attendees were offered the chance to take a swing at $50,000 by hitting a ball through a target 100m away. One participant took home a set of new Callaway RAZR X clubs for hitting closest to the target.

“We are thrilled with the attendance at the event. It was a great golfing day out and we uncovered some serious talent,” said Leighton Richards, Managing Director of Callaway Golf, South East Asia and South Pacific.

“We hope there are some accurate golfers in Sydney and Brisbane in the coming weeks!” said Richards.

Callaway’s brand new RAZR X range includes Irons and Woods and is spearheaded by the ultra premium RAXR XF Irons.

Crafted using the most premium materials on earth, the RAZR XF Irons offer golfers the unique combination of maximum forgiveness and feel, but in a forged iron.

The 2012 RAZR X line up also includes the RAZR Black Driver and Fairway Woods plus three new additions to their existing RAZR X iron collection: RAZR X HL, RAZR X Black and the previously mentioned RAZR XF.

The addition of three new irons to their existing line up offers golfers the most comprehensive range of Callaway irons ever, ensuring they can find the perfect iron to suit their game.

All products deliver unsurpassed ball speed, distance and accuracy through advanced designs and performance driven materials.

Callaway’s RAZR X launch events will be taking place at the following locations:

  • Sydney, Moore Park Golf Course – Thursday 17 November between 3-8pm
  • Brisbane, Victoria Park Golf Complex – Thursday 24 November between 3-8pm